carlino1“I have been to and I have photographed at the First Church of Uglyville. There, I said it.
Perhaps you’ve been there once or twice, too.” Alison Carlino

After 13 years in this industry, I still book venues that challenge every creative bone in my body and, every time I step on these grounds to work, I find myself sticking to the same principles of “lighting” first and “location” second. That’s not to say that I don’t notice the lovely red carpet, wood paneled walls, spotlights on the altar/pews, and the overall gold altar lights that turn the bride’s dress tan and makes her flowers look wilted. However, I no longer roll my eyes out of my head because I know the lighting recipes it takes to drown out the loveliness!

carlino4For the first two years of my career, I was terrified of using flash and wanted nothing to do with it. Instead, I photographed using ambient light. So, if the skies turned to dark clouds or if it rained, it usually meant that I didn’t work that day. The turning point came for me when I was frustrated that I couldn’t record those deep blue skies and the person at the same time. It was at that point when I started adding a speed light near the end of every session to “create” something different… something that made my images stand out.

For a long time afterwards, I used that speed light on the camera’s hot shoe. Since there was nowhere to bounce light outdoors, the flash was generally pointed at the subject, creating flat light. This caused me to dig deeper into why my images were so lifeless and I discovered that taking the flash off the camera, placing it on a light stand, and reducing the power settings was the secret! One light turned into two, then three, and then video lights at night.

carlino5Several years ago, I began using theatrical gels, something which opened doors to colors the client couldn’t see and, more importantly, something they couldn’t produce on their phone. In the past, I feared the darkness but now I beg my couples to steal away from the dance floor to create imagery they’ll never forget. I love it when it rains and, during the consultation, my clients know that if they’re willing to stand under an umbrella in the pouring rain for 3 or 4 minutes, I can create a backlit masterpiece.

So, why should you bother with lighting off camera? The answer is simple… to control the light and to create defined, directional imagery. You want to control the direction, quantity, quality, and color of what is cast onto your subjects. Will the light come from the side, top, bottom, back, or front? Will you use one light or several? The more you add, the less flat the image will be. Will it be soft and diffused or hard and direct? Will you correct the color or add bold new colors to the scene? There is no right or wrong light. It all depends on the type of image you’re trying to achieve.

Dramatic colors and bold lighting are the two elements that define my style. I use Profoto D1Air 500w/sec strobes with the Air Remote and Phottix Mitros Plus speed lights with the Odin transceiver to make that happen. I use Profoto’s white beauty dish and a whole host of soft boxes, grids, and yes, I still use the humble umbrella indoors. My favorite combination of lighting is a main light and a backlight. That backlight could be the sun, a reflector, another flash, or a video light… whatever it takes to make my couple pop off the background.

carlino6The last couple of years, I have inserted four elements into my high school senior and engagement sessions that have really gotten us noticed: smoke, water, gels, and fire! For example, I use ½ CTO gels to drain out warmness in a room along with a custom white balance of about 3500 degrees. The theatricals gels can be used as an accent color to complement the clothing or used two at a time to create a happy accident of fun colors! To add the smoke look, I use baby powder and a smoke machine depending on the look I am striving to achieve.

For the water, I use my sprinkler and two lights (main and back) to create a bold water look behind my seniors at night. I also use a common, household spray bottle and colored gels to create finer water droplets behind the subject. Backlight is the key to getting water and smoke to show up. Finally, for the fire, I have used the long-burn wedding sparklers to light paint words and shapes in the sky and to draw around the couple. We also spin fire using steel wool with a bungee cord and a whisk!

I am also a big fan of underexposing the ambient light. Funny, isn’t it? In reality, I’m actually trying to kill the one thing that I built my business on for the first two years! I like to crank that shutter to sync speed and raise that aperture until the dramatic skies appear and then simply use flash or video light to illuminate the person. Oftentimes, I’ll use different flash power settings or move the light stand closer or farther away to see how the shadows change.

Reflectors serve as off-camera “lights” as well. The first “light” I ever owned is one that I still use to this day: Photoflex 5-in-1 MultiDisc Reflector. I love making an image with one speed light and a reflector opposite it and having the results look like two lights were used. I also use the Lowel iD video light with Bescor battery pack to add a warm kiss of light in front of or behind the couple. Truly, with this light, “what you see is what you get.” Point and shoot, Baby! The truth is that a flash can sometimes kill that romantic mood, no matter how low the power setting. That’s where the video light excels.

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Alison Carlino

However, try not to get wrapped up in the gear and simply consider approaching off-camera lighting in a different way. What if you thought about the final look you’re trying to achieve and then worked backwards building the lights, positions, and modifiers to create that image?

If color is the issue, imagine what the final color should be and then work backwards to correct it using filters that drain out that nasty shade.