Business and Marketing

Business and Marketing

Perpetual Marketing

Would you be interested in a business model that was inherently designed to reduce marketing costs, increase profits and perpetually build the buzz over time? This has certainly been our experience...

Facebook and Twitter get a lot of attention as social networking tools, but really there’s no better place for a photographer than Instagram. Why? First of all, Instagram is image-focused and...

Portrait Magazine Generates Studio Profit

By Mary Fisk-Taylor This year we tried something new at our studio and it is truly one of the best things we did all year. Operating from a very small home studio...