Anatomy of an Outdoor Family Portrait

by Don MacGregor, Texas School Instructor Environmental portraits, carefully designed and crafted, can create significant purchasing desire and ultimately higher sales. This style captures the...

Faces of Despair

A lot has been written over the centuries about human compassion. In its broadest terms, compassion is the ability to understand the emotional state...

Real Estate Photography

Let’s say that you have been shooting some real estate and you are interested in taking your work to a new level.  I’m sure...

Standing Out From The Crowd

It’s something we hear all the time. We know it’s essential to our brand. But how exactly do we go about it? The easiest...

Taking the Ordinary to Extraordinary

by Kimberly Smith, Texas School Instructor As everyone knows, sessions with one-year-olds can be a bit of a challenge. A sweet little girl named Addie...

Using Off-Camera Flash Creatively

Although I have been using OCF (off-camera flash) for many years, there was a time in the beginning of my career that it terrified...

Surprise and Delight

by Gregory Daniel, Texas School Instructor There has never been a better time to set yourself apart from all the noise in our profession than...

Electrical Considerations When Traveling Abroad

As you plan for your international trip, you need to consider the electrical service which may be quite different than that used in the...

Boudoir Photography – Poses that Sell

Boudoir photography has been a popular genre for years and this trend seems to have no end in sight. As I talk to many...

ESP: Expression Sells Photographs

Think like a customer… when you see a photo you are in, what do you do? You look at yourself. You analyze what you...