LATEST ARTICLES

Shooting Fashion Editorials

I am a firm believer that a great photoshoot must involve more than just a great photographer.  It takes a TEAM.  A team of...

Creative Problem Solving

Creativity is problem solving. We often think of creativity as thinking outside the box – but I flip that, describing it as thinking inside...

Real Estate Photography

Let’s say that you have been shooting some real estate and you are interested in taking your work to a new level.  I’m sure...

Boudoir Photography – Poses that Sell

Boudoir photography has been a popular genre for years and this trend seems to have no end in sight. As I talk to many...

Using Off-Camera Flash Creatively

Although I have been using OCF (off-camera flash) for many years, there was a time in the beginning of my career that it terrified...

Standing Out From The Crowd

It’s something we hear all the time. We know it’s essential to our brand. But how exactly do we go about it? The easiest...

Surprise and Delight

by Gregory Daniel, Texas School Instructor There has never been a better time to set yourself apart from all the noise in our profession than...

Food Photography

by Bill Hedrick It’s always been a mystery to me as to why experienced photographers who have mastered the art of lighting are so reluctant...

Fun With Food Photography

Fresh Grapes with Cyanoacryalte and Antiperspirant Glaze. . . Served with a side order of cosmetic sponges and glycerin, right? Not exactly a typical...

The Truth About Natural Light vs. OCF

I have seen many posts on social media and magazine articles about how much better Off-Camera Flash (OCF) is than natural light. Most examples...